00811 2200277 4500001002100000005001500021035002500036040002200061043001200083100001600095245013700111250003300248300003000281020002200311041001400333082001600347084001600363260003000379650001500409700001800424850001200442990001900454990002000473990001900493990002100512NUTTI-1010000000023120260130024009 a0010-091900000007344 aNTPDKUPbInderda aa-io-nt aLEE, Monlee aPrinsip-Prinsip Pokok Periklanan dalam Perspektif Global /cMonlee Lee dan Carla Johnson ; alih bahasa, Haris Munandar, Dudi Priatna aEdisi Pertama, Cetakan Kedua axiv, 401 halaman ;c22 cm a978-979-3925-94-3 aIndonesia 2[22]a659.1 a659.1 LEE p aJakarta :bKencana,c2002 aPeriklanan aCarla Johnson aNTPDKUP a401/BP/R/08/C2 a1049/BP/R/07/C1 a496/BP/R/09/C1 a3.286/BP/R/09/C2